How to Create an SEO Friendly Website

As we’ve discussed in my of our articles about SEO, there are a ton of factors that affect your ranking. Some of it is off page, and some of it is on page. This article will be discussing the on page adjustments you can make to help your website rank better in Google’s search engine. […]

How Web Design Affects Conversion Rates

When a business owner thinks about web design there are two things that generally come to mind: that it looks good and that it has their contact information. The importance of these cannot be understated, but there is massive profit being left on the table by not implementing several additional strategies that can get more […]

Why Every Business Needs a Website in 2021

Every business owner most likely has a Facebook page, and even other social media accounts such as Twitter and LinkedIn. While this truly is fundamental to a solid online presence, these platforms don’t give you an opportunity to stand out above the competition. You can’t impress with a professional design; you can’t choose what the […]

The Power of SEO Traffic – Leads That Buy

Your typical marketing and advertising is termed “outbound”. This refers to the fact that you have to disrupt people’s attention in order to tell them you have a message for them, or basically something to sell them, you are “reaching out” to them. There are strategic ways to target these outbound messages but essentially you […]

What Factors Affect Google Ranking Algorithm

One of the most confusing parts of SEO, is how many parts of SEO there actually are. There’s your Google My Business listing, your keywords, your meta data, social signals, page speed, schema markup.. there’s so much to take into account. If you’re working on Grand Rapids SEO on your own or with a company […]

Content Writing vs Copywriting vs SEO Copywriting

Search Engine Optimization Grand Rapids

Let’s boil this down to the basics because this can get very confusing due a number of factors. Content Writing I think most people understand “content writing”. It’s someone who writes content for a website, whether it be for a dentists website, a lawyer, or an electrician. It can be the owner of the business, […]

How Important is Local SEO Services for Small Business?

What is local SEO? ​ Local SEO for small businesses is the art and science of increasing the visibility of businesses that work with their local communities in search engines, such as construction companies or dentists. This even includes businesses such as grocery stores or house cleaning companies. There are several factors that contribute to […]

Real Growth Driving SEO – Protect Yourself With Knowledge

Real Growth Driving SEO – Protect Yourself With Knowledge An extremely common trend among clients we talk to about their digital marketing is not only do they not know what Search Engine Optimization is, many of them are paying for something that is 1/10th of what real SEO is! And we don’t blame them, SEO […]